Sustainable Forestry Initiative

SFI Statement on Forest Ethics – Sept. 14, 2009

The Sustainable Forestry Initiative:  Globally Recognized as Credible and Effective

SFI Shares Common Goals with All Credible Forest Certification Standards

Washington, D.C.  –   From governments to conservation groups to foresters, the Sustainable Forestry Initiative has been globally recognized as a credible and effective forest management certification program.  “The rapid growth of our program shows that more customers and consumers recognize the value of third-party forest certification, and it means we are making a difference on the ground,” said SFI President and CEO Kathy Abusow.  “We are dedicated to finding ways to work together with all credible forest certification standards toward our common goal of expanding certification.  That is especially important when you consider that 90 percent of the world’s forests are not certified at all.”

In light of that common goal, ForestEthics’ recent statements and activities “are an affront to the tremendous efforts by foresters, businesses, governments, consumers, SFI and other standards groups,to preserve and protect our forests for future generations,” said Abusow.  “We should all be focusing our resources and efforts on supporting responsible forest management and fighting deforestation and illegal logging, not wasting energy on bickering among ourselves.”

Abusow pointed out that SFI “has been a fully independent non-profit organization since 2007 and our forest certification standard is developed through a transparent public process.”   She added that SFI’s “labels and claims conform to government, consumer and audit requirements in the United States and globally.”

Here are some other facts about SFI:

  • The group’s three-chamber Board of Directors represents environmental, social and economic interests equally.   Board members include representatives of environmental, conservation, professional and academic groups, independent professional loggers, small family forest owners, public officials, labor and the forest products industry.  No one sector can control SFI – Board actions must be approved by a minimum of 80% of those present.
  • Last year, the Canadian Council of Forest Ministers issued a statement that read in part: “Canada is proud to have more certified forests than any other country. Governments in Canada continue to provide technical and policy support to the ongoing development of certification in Canada. The forest management standards of the CSA, FSC, and SFI all meet the above criteria. Customers can be assured that these forest certification standards are complementary to and demonstrate each Government’s sustainable forest management regime.”
  • SFI-certified products are recognized by many leading green building rating programs in Canada, the U.S. and overseas.   In North America, this includes the Green Globes™ building assessment and rating system, the American National Standards Institute’s National Green Building Standard (administered by the National Association of Home Builders) and the Built Green Society of Canada.  SFI-certified products are also recognized under government procurement policies in Japan and the UK.
  • The US Government Services Agency (GSA) recognizes SFI as well as FSC in their Solicitation for Offers requirement SFO Section 7.4 Wood Products (revised August, 2008).  It states: “For all new installations of wood products, the Lessor is encouraged to use independently certified forest products. For information on certification and certified wood products, refer to the Forest Certification Resource Center, the Forest Stewardship Council United States, or the Sustainable Forestry Initiative.”
  • The Conservation Fund, Conservation International and the American Bird Conservancy are just a few of the more than 1000 organizations involved in the SFI program.
  • Several U.S. states, including Washington and Maine have weighed in with support of inclusive green building standards.
  • TerraChoice Environmental Marketing recently recognized the SFI label as a credible eco-label in its Greenwashing Report 2009, saying that our program meets three key criteria – third party certified, publicly available standard and transparent standard development process. SFI (along with FSC) are among 14 labels that the group recognizes as “legitimate.”
  • Tom Hinton, president and CEO of the 82,000-member American Consumer Council said last year, “We support the good work of SFI and applaud the positive and progressive things SFI is doing.., When it comes to environmentally friendly claims, consumers want to see the proof and not just the sizzle.”

The UN Economic Commission for Europe (UNECE), which represents  56 member states and involves more than 70 international professional organizations and other non-governmental organizations  and The UNECE Timber Committee and Food and Agriculture Organization (FAO) European Forestry Commission released a report titled Forest Products Annual Market Review http://timber.unece.org/index.php?id=208 which found that:

  • “In terms of numbers, the most significant [forest certification program] is the SFI Program in North America.”
  • The rate of increase in global certified forest area slowed dramatically since 2006 (growing by only 1.3% to reach 325.2 million hectares in 2009). By May 2009, about eight percent of the world’s forests were certified (54% in Europe and 38% in North America.
  • Green building initiatives are a mixed blessing for forest certification. “Green building initiatives standards giving exclusive recognition to particular forest-certification brands may help drive demand for these brands at the expense of wider appreciation of the environmental merits of wood.”

“SFI has seen tremendous growth and acceptance in the marketplace,” said Abusow.  “I am proud that we have over 240 program participants and work closely with not just conservation groups, but also organizations like Habitat for Humanity.  We have carefully expended our resources on educating businesses and consumers about the importance of sustainable forest management and producing and purchasing products sourced responsibly. ”

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